Is Artificial Intelligence the Future of Marketing?

Machine generated transcript…

hey everyone is Neil Patel here for another Q&A Thursday video Im here with Adam from viewership calm hey ever and we have a question that many of you guys have been asking what is it Adam I am fascinated to hear what Neils gonna say about this one so this one is from Sasha hey Neil I have a question will a I overshadow digital marketing and SEO in coming.

years I dont feel that AI is gonna overshadow AI is gonna start being integrated in marketing campaigns not what most of you guys are thinking about and heres what I mean what kind of milk do you buy uh well Im lactose intolerant so almond milk okay what brand of almond milk D by the silk silk oh yeah theres other on the milk brands out there you know that.

right yeah like blue diamond I think its blue diamond yeah thats one of them I dont know there you go all right so whats gonna end up happening is what kind of fridge do you how right now I dont know yes Im sorry fridge yeah some fridge and I have some sort of fridge and I have no clue what it is either but whats gonna happen is AI and.

marketing is gonna be integrated into offline marketing and your daily life so heres what I mean by this in your fridge its gonna eventually be able to detect when youre almost out of almond milk or when its expired and its gonna be like hey Adam your silk milk is running low would you like me to make another order for you launches and when they keep doing that whats happening company is like silk milk are continually generating the revenue from this but whats gonna be creative is.

companies are gonna integrate with artificial and tons and a lot of these offline devices like refrigerators that will eventually be more automated and theyll say hey were blue diamond and we want to run a promotion and hey sub-zero youre the fridge manufacturer well pay you to put our ad within Adams fridge and the ad is gonna end up being in which itll be more like hey Adam we noticed that you drink silk milk weve noticed that 89 percent of people who.

drink silk milk also find that the taste of blue diamond is very similar and they dont mind which brand that they drink but Blue Diamond is currently running a promotion and you can get the a carton of almond milk from Blue Diamond for half the cost would you like me to order this brand for you instead and what would you do hell yeah especially when they give you a stat that 89 percent of the people drink on their milk and silk milk and.

they find that it tastes the same totally thats whats gonna happen with AI and marketing youre gonna start seeing a lot of things integrated together in which the technology and the intelligence is gonna start dictating what people do in their life more so by making suggestions and theyre gonna try to get companies switch brands what I believe is gonna happen is Google and.

Facebook and a lot of these companies are gonna power this technology and theyll also power the ads so theyll integrate with Sub Zero who will be the quote unquote publisher and which is a bridge manufacturer and Google will be the software vendor and theyll run the technology and theyll give Sub Zero kickback so think right now you have a website Adsense is running on your website anytime someone clicks on your Adsense on your website Google kicks you back a check thats what will end up happening with offline products and.

youre gonna start seeing artificial intelligence integrated into a lot of aspects from your life and not only will make your life more convenient but theyll start dictating what brands that you should end up buying and it wont necessarily force you into it but itll really persuade you right because if youre really loyal to silk milk and I was blue diamond I was running an offer.

and I said youre gonna get a 25% off and you said no then next week I say hey youre running out again this week Ill give you 50% and you say no once if I said Ill give you 90 percent off and even if he still said no ones if I said hey I know you like soaked milk we ordered it but we also ordered you a free current of blue diamond theyre running an offer its being delivered to you for free just the small little cards.

that you can test it out Oh milk in the world yes yeah you probably try it out or youd be willing to of course and thats marking thats what I see thats gonna happen in artificial intelligence how are we gonna market to there how can you get in front of it I have no clue but its still early on in the next 3-4 years were all are gonna.

have a better understanding of how we can start getting integrated into artificial intelligence and use it for marketing but its still too early what youre gonna see before artificial intelligence is going to be more virtual reality in which youre buying ecommerce products from Shopify and be like oh cool let me see how it feels like to try on these trousers or pants or this dress or these high heels and youll be like in a mall type of setting our stores.

type of setting we will be able to try on that shoe or the high heel or that coat or that watch and be like alright this is what it looks like thats what I see thats gonna happen to marketing the for artificial intelligence comes in there were never going to leave our homes ever were just sit sit at home with our silk milk and our clothes thats all we need and of course and and that makes sense because right now youre less I could leave your home for food because theres.

postmates sand ubereats but before everyone go out there and go and buy food or you go grocery stores now you can get grocery stores delivered to you right now they have buns from Amazon like they have those Thai buttons you push it boom you run out of tide automatically gets delivered to you and gets charged to your account Amazon even has it where you walking to certain stores like in Seattle theres no one there you can buy some and they know its you and you get charged for it and.

same with chat box a lot of chat BOTS from dripped and intercom and places like this and I know Facebook has our own messenger you can end up doing it where based on what people say you can end up responding with cern canned responses and thats cool and all but ill start getting really sophisticated and theyll almost act like a human its.

just gonna take time and then to analyze more data just think about it cars can drive on their own without you know humans actually turning the steering wheel laws are the issue on why thats not possible right now but the technology is there same with AI its gonna come really fast give it three four or five years seeing it integrated a lot within marketing the technology isnt as there compared to lets say you know automatic car driving or anything like that but youre gonna start seeing issues with laws and legalities and privacy coming.

in with AI and thats really gonna affect on how its going to be used in marketing more so than the technology being built and what happens with the laws I dont know Europe is more strict with the laws and lets say the US but time will tell right well Im curious with you guys if this scares the living hell out of you and you are terrified of a Id love to.

hear from you in the comments and yeah Im not too scared it doesnt scare you but thank you guys for watching leave a comment if you have questions if you want your question answered next weeks let us know what you want for the next Q&A Thursday video thank you guys for watching subscribe like share these videos appreciate everything if we can ever help you out with anything let me.know and if you leave a comment just as normal I will be respond to each and every single one like Ive done in the past.


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